Ocular Box designed the original Universal Yarn website in winter 2005 to fill an immediate need for an online presence before an upcoming trade show the company was attending. From those simple beginnings, over time, we crafted a fully customized content management system for administrating yarns, colors, patterns and brands.
In late 2008, Ocular Box was asked to redesign the Universal Yarn site. Through the last quarter of 2008 we combined the extensive industry knowledge of the Universal Yarn staff with our heightened awareness of how yarn data relates.
Version 2.0 of Universal Yarn included:
Full Shopatron retailer order fulfillment integration
Fully dynamic content administrated through a fully-customized content management system
Custom data relationships for brands, yarns, colors, fibers, needles, hooks, patterns, books, etc.
Date tracking for new yarns, colors and patterns
Universal Yarn blog
Google maps store locator integration
Captcha-enabled newsletter and special offers signup
Ocular Box Studios released the newest version of Universal Yarn in January 2009.
When I signed on with Ocular Box, I had two goals in mind: 1. To update and improve my website so that it was more user friendly, informative, appealing, and attractive 2. To position my website so that it would be more prominent on search engines, resulting in more "hits" and inquiries about my services.
Jason Hargett and Ocular Box have exceeded my expectations in both areas. The newly designed site has a fresh look that reflects both our professionalism and warmth.
With his comprehensive knowledge of web design, Jason has ensured that North Carolina families looking for an adoption homestudy are immediately introduced to my website. Since Ocular Box completed our site, inquiries have tripled, and we anticipate that this will result in a significant increase in our client base.
Working with Ocular Box Studios was hassle free and pleasant. They responded quickly to comments and requests, and were extremely sensitive to the image we wanted to portray. They worked hard to learn about our business, and continue to monitor our website position on major search engines.
I highly recommend Ocular Box Studios to anyone wishing to create or improve their website, and I will continue to use them as our website needs change over the years.